
A throwback to fashion advertisements of past decades featuring actress Sydney Sweeney has sent the left-wing political establishment into a hysterical frenzy, bizarrely claiming an attractive blonde woman in blue jeans is promoting “eugenics,” “racism,” “whiteness,” and “Nazi propaganda.”
One of the ads states, “Sydney Sweeney has great jeans,” as she hops into a bad ass Ford Mustang GT350.
A second promo features Sweeney saying, “Genes are passed down from parents to offspring, often determining traits like hair color, personality and even eye color. My jeans are blue,” before a narrator adds, “Sydney Sweeney has great genes.”
See the controversial viral American Eagle commercials below:
American Eagle — where I worked three years as a teenager at Rivergate Mall — is struggling, stock has tanked. So they just put Sydney Sweeney in a tank top and jeans to be the new face of their brand. Will it work? pic.twitter.com/9rcWlWdWRS
— Clay Travis (@ClayTravis) July 24, 2025
Sydney Sweeney x American Eagle, oh my god. pic.twitter.com/tDkeGT9R7G
— Sydney Sweeney Daily (@sweeneydailyx) July 24, 2025
ABC’s Good Morning America reported on the ad, which was a simple play on words juxtaposing genes and jeans, claiming the fashion advert “is being compared to Nazi propaganda with racial undertones.”
The program brought on a Kean University professor who alleged the series of ads activate “troubling historical associations for this country” and referred to the America eugenics movement weaponizing “the idea of good genes to justify white supremacism” 100 years ago.
MSNBC ran a headline suggesting the ad “shows an unbridled cultural shift toward whiteness,” and Salon accused it of having “racial undertones.”
Well-known and average liberals followed the media’s cue by posting videos of themselves freaking out over the American Eagle spots.
Black rapper Doja Cat mocked Sweeney’s narration by using a redneck accent in a TikTok video.
Doja Cat mocks Sydney Sweeney’s American Eagle commercial in new TikTok. pic.twitter.com/22nLoguWGG
— Pop Base (@PopBase) July 29, 2025
Another black woman cried on camera and called for “the good whites” for failing to take action.
A slew of other leftist social media users cried, “racism,” pertaining to the ads.
— wyatt (@goookpussy) July 28, 2025
— wyatt (@goookpussy) July 28, 2025
— wyatt (@goookpussy) July 28, 2025
seething browneyed gay pic.twitter.com/SstMRpeRNu
— wyatt (@goookpussy) July 28, 2025
Here’s another Democrat losing her mind over Sydney Sweeney’s American Eagle ad—calling it an ad for eugenics and claiming Sweeney looks like she “walked straight off a Nazi propaganda poster.”
— I Meme Therefore I Am 🇺🇸 (@ImMeme0) July 28, 2025
Self-loathing white liberal women are a rotting cancer eating away at America—and… https://t.co/4loa14UsQB pic.twitter.com/iYPfdtnNRY
im just going to dump the seething fats and retards here
— wyatt (@goookpussy) July 28, 2025
make sure to share and retweet pic.twitter.com/3Vr3l48fT8
The level of outrage Sydney Sweeney’s American Eagle ad has sparked among white liberal women is honestly wild. Yet another progressive is calling it “white supremacy propaganda” — and somehow, the word “jeans” is what really set her off. https://t.co/mljL5O93lR pic.twitter.com/dcOjWsTabq
— I Meme Therefore I Am 🇺🇸 (@ImMeme0) July 28, 2025
— wyatt (@goookpussy) July 28, 2025
— wyatt (@goookpussy) July 28, 2025
she says this seething as she destroys her hair with bleach pic.twitter.com/2FPd2RtCNB
— wyatt (@goookpussy) July 28, 2025
"the incel market" pic.twitter.com/QsrFs637o2
— wyatt (@goookpussy) July 28, 2025
Other internet users contrasted the ads with woke ones from past years where major corporations used unhealthy and unattractive individuals in major ad campaigns, many of which resulted in consumer backlash.
In fact, American Eagle itself was one of the main purveyors of woke advertising.

Even left-wing political commentator Cenk Uygur of “The Young Turks” pointed out the liberal narrative that Sweeney’s ad is “Nazi propaganda” is “not the hill to die on.”
Several black men posted analysis of why the ad is not about white supremacy and only has racist undertones for the race-obsessed leftists who are in an uproar.
The freakout is already backfiring on the left-leaning political establishment as American Eagle stocks soared, pun intended, in the days after the ad was released last Wednesday.
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